Account Lead Gastroenterology

By clicking the “Apply” button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Takeda’s Privacy Notice and Terms of Use . I further attest that all information I submit in my employment application is true to the best of my knowledge. Job Description OBJECTIVES/ PURPOSE : The role of Account Lead Gastroenterology generates demand and positioning of specialty products with base in Barranquilla and the coast territory, considering the unmet needs of each HCPs (Health Care Professionals), and generating behavioral changes to achieve the goals and objectives set by the Franchise. A CCOUNTABILITIES : Implement the brand strategy with key stakeholders (gastroenterologists, surgeons, and pediatric gastroenterologists). Perform segmentation and targeting of KOLs and key institutions. Implement digital tactics with a full understanding of the omnichannel strategy. Design and implement account plans seeking to potentiate the area in charge. Continuously train on clinical studies and new advancements. Achieve sales goals for GI brands. Collaborate with the access team and KAMs to ensure compliance with the purchasing path. Coordinate educational activities aimed at multidisciplinary teams (nurses, pharmaceutical chemists, etc.). Lead marketing strategies and tactics related to disease awareness and portfolio products with the appropriate material. Apply sales techniques offered by the company, report and follow-up of visits in CRM. Achieve the performance objectives established by the KPIs of the Franchise, guaranteeing the coverage of HCPs and the appropriate frequency according to the segmentation. Create awareness and loyalty, identifying new patients through visits to HCPs and promotional messages. Proactively participate in all the activities defined according to the position and role, within the framework of the SG-SST Occupational Health and Safety Management System, in pursuit of health and safety care, thus achieving compliance with the defined in the Company’s policy in this matter. CORE ELEMENTS RELATED TO THIS ROLE : Account Management & Sales Execution Gastroenterology Expertise & Patient Journey KOL & Stakeholder Engagement Omnichannel Customer Strategy Cross-functional Collaboration Performance & KPI Delivery DIMENSIONS AND ASPECTS : Demonstrates strong commercial expertise in Gastroenterology, with solid understanding of disease areas, clinical data, and treatment pathways, particularly in inflammatory diseases. Applies knowledge of the Colombian healthcare system and patient journey to drive effective account strategies and improve access. Leverages omnichannel capabilities and CRM tools to optimize stakeholder engagement and execution. Translates brand strategy into actionable initiatives aligned with customer needs and business objectives. Leads through strong ownership of assigned territory and accounts, driving execution excellence and performance. Influences key stakeholders, including gastroenterologists, surgeons, and multidisciplinary teams, without direct authority. Collaborates cross-functionally with Access, Medical, and KAM teams to ensure coordinated and effective execution. Acts as a role model in accountability, agility, and customer-centricity. Operates with a high level of autonomy in managing territory, prioritizing activities, and executing account plans. Makes decisions of moderate complexity related to segmentation, targeting, and resource allocation. Uses data, insights, and KPIs to guide decisions and continuously optimize performance. Ensures alignment between commercial execution, compliance standards, and patient-focused outcomes. Engages with a diverse group of healthcare professionals, including gastroenterologists, surgeons, pediatric specialists, nurses, and pharmacists. Builds and maintains strong relationships with key accounts, institutions, and KOLs. Works closely with internal stakeholders (Medical, Access, Marketing, KAM) to ensure alignment and execution. Influences stakeholders through scientific knowledge, tailored communication, and value-driven engagement. Applies innovative approaches to customer engagement, leveraging omnichannel and digital tools. Identifies opportunities to increase disease awareness and